With the annual road toll currently at 332, 35 more than the same time last year, police are appealing to all road users to #ArriveAlive during the upcoming holiday season.
NSW Police Deputy Commissioner Specialist Operations Catherine Burn said the one wish police have this Christmas is for everyone to Arrive Alive.
Operation Arrive Alive, a six-week state-wide high-visibility Traffic and Highway Patrol operation, kicked off on Friday night and focuses on reducing road trauma.
The operation runs until Australia Day.
As part of Operation Arrive Alive, double demerit points will apply for speeding, mobile phone, seatbelt and helmet non-compliance.
“So far this year, 35 more people have died compared to the same time last year.
“This is every road user’s responsibility, that means drivers, passengers, pedestrians, cyclists and riders.
“We can all contribute and help stem this tragic and often avoidable loss of life,” Deputy Commissioner Burn said.
“As we approach the holiday season, I am urging all road users to avoid taking risks and display responsible driving behaviour to ensure that everyone arrives at their destination safely.
“For far too long, the irresponsible decisions made by a few have left a tragic impact on many.”
She said it’s families, friends and communities that all suffer as a result of one wrong decision.
“We will have the NSW Highway Patrol, assisted by local police, out on the roads to remind motorists of their responsibility on the road.
“While we will put every resource available into the operation, it is up to you, the road user, to do the right thing.
“Arrive Alive to your destination, it is your responsibility not to speed, to manage fatigue, not to drink or drug drive, avoid distractions and wear a seat belt or a helmet.
“Your decision might be the difference between dying, killing someone, or arriving alive and sparing another family unbearable heartache,” Deputy Commissioner Burn said.
In last year’s holiday period, nine people died in eight fatal crashes.
Police are appealing to everyone to make this holiday period fatality-free.